Skip to content

Case Study

Meet Harry Massey

At a Glance

Harry Massey, the founder of Exponential Health, Energy for Life, and The GIST Process, faced a significant challenge: establishing and maintaining undeniable credibility in a crowded and competitive market. Understanding that potential customers need to trust a brand before engaging with it, Harry turned to Share One Video Testimonials to create authentic, high-impact video testimonials that could elevate his brand’s authority. The result was a seamless, hands-off experience that transformed his website’s ability to convert visitors into customers.

Play Video

What we did

To support Harry’s credibility-driven marketing strategy, Share One implemented its proven white-glove process from start to finish. Here’s how we did it:

  1. Client Outreach & Scheduling: Harry provided a list of key clients and contacts he wanted to feature in his video testimonials. Share One handled all outreach, coordination, and scheduling of the video interviews, ensuring that his time was never required during the process.

  2. Guided Interviews: Our trained interviewers conducted engaging, human-centered interviews with Harry’s selected clients. By asking thoughtful, story-driven questions, we captured the authentic stories, transformations, and unique perspectives that would best highlight his brand’s value.

  3. Professional Production: Each video was professionally edited to include brand-specific elements like subtitles, logos, and crisp visual quality. We focused on creating visually appealing, conversion-driven testimonials aligned with Exponential Health’s brand image.

  4. Effortless Integration: Once the videos were finalized, we placed them directly on Harry’s website, requiring zero effort from his team. The polished testimonials were embedded strategically to maximize impact and engagement with site visitors.

 

Results

  • Enhanced Credibility: Harry’s website visitors were instantly drawn to the authentic voices of real clients, significantly elevating his brand’s authority. As he put it, “When people go to your website and look at these videos, they just know.”

  • Effortless Process: Harry’s experience was completely hands-free. After sending an email with his client list, he watched as the entire process unfolded without his direct involvement. “I didn’t have anything to do with it,” he stated. “It just happened.”

  • Higher Conversions: The power of social proof, driven by compelling client stories. Harry’s website now effectively moves potential clients beyond “the credibility line,” encouraging them to take action.

  • Time & Cost Savings: With Share One managing every step of the process, Harry’s internal resources were never taxed. Instead of dedicating hours to coordination, filming, and editing, he remained focused on running his business.

Conclusion

Harry Massey’s experience with Share One Video Testimonials is a testament to the power of authentic storytelling. From initial outreach to final website integration, Share One’s white-glove service made the process effortless, delivering high-impact video testimonials that build trust, establish authority, and drive conversions. Harry’s final words say it best: “I wholeheartedly recommend Share One to anyone who wants to boost their credibility and get really, really good video testimonials.”


Transcript from Greg Kheel

Using Share One was so easy. I literally just emailed Dan and Stacy the list of people to film, and then it happened – it was on my website and I didn’t have anything to do with it.

Credibility is so important. You want to elevate yourself beyond, and with absolutely no doubt above, what I would call ‘the credibility line.’ To do that, you want to approach the most credible people you know so that when people go to your website and look at these videos, they just know because XYZ is working with you and can vouch for what you’re doing.

Without any question, you are the person that they should be either working with or buying a product from. I wholeheartedly recommend Share One to anyone who wants to boost their credibility and get really, really good video testimonials.

I’m Harry Massie, the founder of Expo Health, Energy for Life, and The Gist Process