Agency owners increasing conversions from inquiry form
Left Right Labs is an award-winning branding agency. They acquire their leads from speaking and sponsoring masterminds and events and rely heavily on referrals, word of mouth and reputation. Because Left Right Labs is a higher end agency focusing on quality and not price, they realized that their prospects needed more affirmation and proof before becoming a client. Being able for clients to hear first hand from other’s experience became a must in their decision process so they decided to hire Share One to collect video case studies and testimonials.
What we did
Busy clients said yes to stories.
After a deep dive, we realized that all of Left Right Labs clients were very satisfied with the results but were also very busy and successful business owners. The challenge was to get them to say YES to a video testimonial so we began to craft an invitation. We knew that the business owners were mission driven so their ability to help another fellow business owner was important. We also knew that, as with any business, they could always use more exposure so the invitation really leaned on them being featured and being able to help other businesses by sharing their story. This approach proved to be a success so we began interviewing their clients.
The Results
Conversions exploded.
The conversions on their landing page exploded when they added video testimonials from Share One.
The conversions on our landing page exploded when we added video testimonials from Share One and it made a massive difference for our team.
Brand Agency
The Conclusion
Left Right Labs did not think that their clients would be open to or have the time to do video testimonials. However with the share one approach, they were pleasantly surprised and today continue to use share one to collect video testimonials of their clients and they also recommend Share One to all of their website branding clients.
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